Johnny Grooming Balm

***C4 Version ships Monday 5/16/22***

C4 is really a complete overhaul of the Cardinal base. It combines the result of countless hours of R&D and input from testers. This base loads extremely fast, lathers easily and offers improvements in performance across the board. Perhaps the most unique quality of this base is that you can build a great lather very quickly or continue to hydrate to build a truly exceptional lather. The lather quality seems to improve with each pass!

Our Johnny fragrance was created for those who don’t quite fit the mold of other’s expectations and are comfortable with it. A scent for those who wear black not to look cool, but as a silent rebellion against the status quo; those whose confidence and humility are inseparable. This aroma resonates with those whose distinction is manifest in the quality of their work and character, yet don’t feel the need to shout it from every mountain. They are plain to see and can be appreciated by all. It is for those whose message is forged by conviction un-altered by popularity.

It opens with the crispness of green apple, citrus, and Timur Pepper. The intoxicating sweetness of jasmine, rosewood and tonka draw you in deeper. Warm earth tones of amber, patchouli, vetiver and musk round out this unforgettable fragrance.

[JOHNNY 13]

T: Green Apple, Bergamot, Lemon, Timur Pepper, Lime

M: Jasmine, Rosewood, Cedarwood, Tonka Bean

D: Amber, Vanilla, Patchouli, Vetiver, Musk


Q - “if you had to sum up the difference between your original soap and this in one word, what would it be?”

A - MORE

Is the original formula slick? This is in another category of slick!

Did the original formula leave your skin feeling great? This might just cause a smile to spread across your face that lasts throughout the day!

Did the original formula have a dense cushioning lather? You can create mounds of lather to spare with this formula!

Tallow, Castor, and an assortment of milks and proteins combine to make an excellent, dense and creamy lather. The anti-inflammatory and skin nourishing mix in this soap ensures that your skin is on its way to feeling healthy and refreshed before you even reach for our post-shave serum. Give our new formula a try - trust us, your face will thank you!

[VINCENT 11]

T - Almond, Bergamot, Grapefruit, Lime, Orange

M - Indian Rosewood, Cypress, Lavender, Tonka Bean

D - Orcanox, Oak Moss, Vetiver

Vincent - Van Gogh was perhaps the most famous artist the world has known. His life and works exemplified the contrast of beauty and tragedy. To illustrate this further, his most beloved work The Starry Night, from which we derived the number 11 (# of stars), was created just a month after having himself committed. The inspiration for this complex fragrance was taken from the prolific period of Arles and Saint-Rémy.

The fragrance opens with the nutty sweet and fresh combination of almond and citrus. The heart of this fragrance transitions into a spicy green floral dominated by lavender, cypress and rosewood. A deep, rich finish that is earthy, powdery and green is created by the combination of Oakmoss, Orcanox, and Vetiver. Though Van Gogh only sold (1) painting during his lifetime, his works have left an indelible impression on the world of art. We hope this fragrance leaves a lasting impression as well.

What is Shave Primer?

Is it a gel, surfactant, emollient, or high-performance skin care. Why YES it is all of those and more. It is a unique new pre-shave application specifically formulated to provide additional slickness, leading to less razor burn & nicks. Shave primer can also generate foam without the addition of shaving soap or cream. This helps to dramatically improve the structure and density of your lather resulting in more protection during your shave. Finally, shave primer is loaded with natural botanicals, emollients, and antioxidants plus hyaluronic acid that will leave your skin feeling soft, supple & nourished. When asked about the performance, many respondents can still feel a difference in slickness and lather density on a second and sometimes third pass, something most other pre-shave formulations fail to deliver.

[Fred 00]

Unscented

Our Fred range of products was designed specifically for those who want to enjoy an unscented grooming experience. Whether you have ultra-sensitive skin or just prefer an unscented product, we've got you covered. Why Fred you ask? We decided to honor the man who made being plain or normal into something classy to be emulated. If you think about it for a moment or take a trolley ride through his neighborhood, you might just guess the namesake.